SNJ

Digital Marketing Specialist

Digital Marketing Specialist

Job Description

SNJ Global Services, a leading call center in Karachi, is seeking an experienced and creative Digital Marketing Specialist. This role requires a candidate with at least 4 years of experience in digital marketing, with a proven track record of managing successful international campaigns. The ideal candidate will drive our digital marketing strategy, enhance our online presence, and engage with our global audience.

Key Responsibilities​

  • Develop, implement, and manage digital marketing campaigns that promote the company and its products or services.
  • Plan and execute all web, SEO/SEM, email, social media, and display advertising campaigns.
  • Design, build, and maintain our social media presence.
  • Measure and report the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
  • Identify trends and insights and optimize spend and performance based on the insights.
  • Collaborate with internal teams to create landing pages and optimize the user experience.
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
  • Develop and implement strategies to increase online traffic to the company’s website and social media platforms.
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Qualifications

  • Minimum 4 years of experience in digital marketing.
  • Proven experience with international campaigns.
  • Strong understanding of current online marketing concepts, strategy, and best practices.
  • Experience in SEO, PPC, email marketing, and social media.
  • Proficient in marketing research and statistical analysis.
  • Excellent communication and interpersonal skills.
  • Strong project management skills with the ability to multitask and meet deadlines.

Preferred Skills

  • Experience with marketing automation tools and CRM systems.
  • Knowledge of web design principles and content management systems.
  • Familiarity with analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
  • Ability to work independently and as part of a team.
  • Creative thinking and problem-solving skills.

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